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AUG. 16 I WARD-BRODT I BY ZACH PHILLIPS
When Ward-Brodt’s landlord needed more space, the Madison, Wis., full-line retailer took it as an opportunity to reinvent its look.
From early April through mid-May, the company cut its retail space in half, from 31,000 to 15,000 square feet. The project, which cost just under $100,000, let Ward-Brodt remodel to better merchandise such high-profit segments as band and orchestra instruments.
According to Connie Smith, the company’s general manager, Ward-Brodt saved money by repurposing fixtures and materials from its last major remodeling, in 2005.
“I think we ended up getting it done in six and a half to seven weeks,” Smith said. “It was quite something. And we kept the store open.”
Ward-Brodt has a couple of new associates; one of those hires is Rebecca Fincutter. Let's find out a few things about Rebecca:
Musical Background: As a kid I was very musical, teaching myself the piano and watching The Nutcracker so much that my mother taught me to use the VCR at age 7! In 4th grade I started playing the viola and have been playing ever since. In high school I played with the Milwaukee Youth Symphony Orchestra, went to the UW-Madison Summer Music Clinic every year, and participated in WSMA Solo and Ensemble and the UWM Honors Orchestra. Throughout high school I studied under Nathan Hackett and while at UW-Milwaukee, Lewis Rosove, both members of the Milwaukee Symphony Orchestra. I graduated from UWM in 2011 with my Bachelor's in Music. Now, I'm looking for an orchestra to play with in the Madison area and hope to someday be part of a program that brings music to underpriveledged kids and/or schools with little funding for music education.
The coolest thing I ever did was: Go to France for 2 weeks.
The most unusual food I've ever eaten: Rabbit. I had to be careful not to eat the pellets that killed it...
One thing you ought to know me is: You will never see me wearing anything pink. And don't ever call me Becky.
When I was a kid people described me as: Mature.
The kind of music I listen to is: I listen to pretty much anything other than country, metal, and rap.
The neatest place I ever visited was: The main palace in Fountainbleu, France. In the courtyard, there is a stone set into the ground where Napoleon stood and gave a resignation speech.
My favorite movie is: There's too many to choose from, but my all time fav has to be Disney's Pocahontas. I watched it so much that I ruined the tape in the VHS...
Ward-Brodt has a couple of new associates; one of those hires is Jason Olah. Let's find out a few things about Jason:
The coolest thing I ever did was: Learn the guitar, which in effect raised my coolness factor by 12 and a half.
The most unusual food I've ever eaten: Was fried octopus...at least I think that's what it was.
One thing you ought to know about me is: I am a genuinely a nice person.
When I was a kid people described me as: Without fear. This did not bode well for my parents' blood pressure.
The kind of music I listen to is: Folk, rock, and anything inbetween.
The neatest place I ever visited was: Hungary.
My favorite movie is: Benny and Joon.
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